butled — Privacy Policy (waitlist)
1. About this policy and who we are
This policy explains what personal information we collect through the butled waitlist at butled.com, why, and what you can do about it. butled is not yet available; this policy covers the waitlist only. A new policy will apply before the product launches.
butled is an AI product by Squeaky Technologies Pty Ltd (ABN 86 659 344 288, ACN 659 344 288), 18 Park St, Hawthorne QLD 4171, Australia ("we", "us").
We handle personal information in line with the Australian Privacy Principles and the privacy laws that apply to people who join from other countries, including the United States.
2. Information we collect and how we use it
We collect only what we need to run the waitlist and learn what home-service providers want from butled.
| What we collect | How | Why we use it |
|---|---|---|
| Your email address | You give it when you join | To confirm your sign-up and send the emails you agreed to: waitlist updates, a short survey, early-access news, referral reminders and newsletters |
| Your service type and country | You choose them straight after giving your email | To understand which services and countries are most interested, and to decide where butled launches first |
| Your survey answers, including what you pay today for software, agencies or leads | Optional survey after joining | Pricing research. The survey is research, not an offer, and is not a price for butled |
| Whether you'd like to be a founding member | Optional question after joining | To measure interest. It costs nothing and nothing is promised |
| Who referred you, if you used a referral link | Recorded automatically | To count referrals. We don't email anyone because someone else referred them — only people who join themselves |
| How you found us (for example, which community post) and basic device and browser details | Recorded automatically when you visit, using the tools in section 3 | To see which channels and countries work, and to keep the site working and secure |
| A record of your consent | Recorded automatically when you join and confirm your email | To show you agreed to receive our emails |
Email opens. Our emails contain a small, invisible tracking image. When you open an email, we record that it was opened and when, along with basic details such as your device type and approximate location from your IP address. We use this to see which emails are useful, to improve them, and to stop sending to addresses that no longer work. We don't track which links you click.
We don't ask for payment details, your customers' information, or anything about the homes you work in.
You don't have to give us any information, but we can't add you to the waitlist without an email address.
3. Who we share it with, overseas storage, and tracking
We don't sell your personal information, and we only share it with the service providers that help us run the waitlist.
Service providers. These companies process information for us under their own terms and security practices:
| Provider | What it does for us | Where data is stored |
|---|---|---|
| Vercel | Hosts the website and runs its server functions | Delivered through Vercel's global network; server functions in Sydney, Australia; request logs held mainly in the United States and deleted after 1 day |
| Supabase | Stores waitlist and survey data | Sydney, Australia |
| Upstash | Protects the sign-up form from spam and abuse, using a scrambled (hashed) version of your IP address kept for a few minutes | Sydney, Australia |
| Resend | Sends our emails and records when they're opened | United States |
| Vercel Web Analytics | Measures visits; stops if you click Decline | Mainly the United States, and other countries where Vercel's service providers operate |
Our website is delivered through Vercel's global network; the information you submit is processed and stored in Sydney, Australia. Vercel keeps request logs, which may include your IP address. We don't store your IP address in our waitlist database.
Overseas storage. Most waitlist data is stored in Sydney. Two providers process information overseas: Resend stores your email address, the emails we send you, and their open records in the United States; and Vercel Web Analytics processes visit data mainly in the United States and in other countries where Vercel's service providers operate. Pages also pass through Vercel's global network before reaching Sydney, and Vercel keeps request logs, mainly in the United States, for 1 day. We partner with trusted global infrastructure and service providers (including cloud hosting, database management, and email delivery platforms) to operate our services. These providers are bound by strict data processing agreements that require them to maintain robust data protection standards and limit their use of your information solely to fulfilling their services to us. As part of this data pipeline, your information may be securely processed and stored in overseas jurisdictions, including the United States.
Other disclosures. We may disclose information if the law requires it, or to protect our rights or the safety of others. If Squeaky Technologies or butled is sold or restructured, waitlist information may pass to the new owner under this policy.
Cookies and tracking. We use Vercel Web Analytics to understand how visitors use the site and to improve butled, including its AI features. It starts when you arrive on the site; if you click Decline on our banner, it stops and we remember your choice. These may set cookies or collect identifiers such as your IP address, device type, browser and pages viewed. When you first visit, a banner explains these tools and lets you accept or decline them. Our emails also record when they're opened, as described in section 2. We don't use advertising pixels or track you on other websites. You can also block cookies in your browser settings.
We also set four small first-party cookies:
| Cookie | What it does | How long it lasts | After you click Decline |
|---|---|---|---|
bt_v | Remembers which version of the page you saw | 365 days | Deleted straight away |
bt_src | Remembers how you arrived (for example, which community post); set only if you arrive on a tagged link | 60 days | Deleted straight away |
bt_consent | Remembers whether you accepted or declined (a copy is also kept in your browser's local storage) | 365 days | Kept, so we don't ask again |
bt_fs | Keeps your sign-up steps together while you join | 30 days | Used only if you sign up |
All four are our own (first-party) cookies, sent only over secure connections, and none is shared with other websites.
4. Keeping it, protecting it, and your choices
You can unsubscribe, see, correct or delete your information at any time by contacting us.
How long we keep it. We keep waitlist information until butled launches in your country plus 12 months, or until you ask us to delete it, whichever comes first. If you don't confirm your email within 30 days of signing up, we delete your sign-up.
Data Retention and Unsubscription: When you unsubscribe from our waitlist, we immediately cease all marketing communications and place your email address on a suppression list. To maintain the accuracy of our product validation tests, we retain your survey answers and service preferences in an aggregated, anonymised format. Within 30 days of your unsubscription, we permanently remove all links between your email address and your survey data, ensuring your answers can no longer be traced back to you.
Your email address stays on the suppression list indefinitely, so we never email you again; the same applies if an email to you bounces permanently or is reported as spam. Unsubscribing isn't the same as a deletion request — to have your information deleted, ask us as described below.
If you ask us to delete your information, we delete it, except for a minimal record kept separately and used only to prove we acted on your request: your email address, when you asked and when we deleted your information, and when and how you originally agreed to receive our emails. We keep this record for 5 years after we act on your request, then delete it. You can still join the waitlist again later; a new sign-up starts fresh.
Security. We use reputable service providers, limit who can access waitlist data, and take reasonable steps to protect it from misuse, loss and unauthorised access. No system is completely secure, but we'll tell you and the relevant regulator if a breach is likely to cause you serious harm, as the law requires.
Your choices and rights.
- Unsubscribe from our emails at any time using the link in every email.
- Access and correction: ask what information we hold about you and have it corrected.
- Deletion: ask us to delete your information.
- Tracking: click Decline on our banner to stop analytics, or block cookies in your browser. To stop email open tracking, turn off automatic image loading in your email app; unsubscribing stops it entirely.
- Depending on where you live (for example, some US states), you may have further rights, such as to know what we collect or to opt out of certain uses. We'll honour them.
We'll respond within 30 days. We may need to confirm your identity first.
Automated decisions. We don't make any automated decisions about you from waitlist information. butled is an AI product, but no AI is used to assess or decide anything about people on the waitlist.
Children. The waitlist is for people running home-service businesses and isn't intended for anyone under 18.
5. Changes, contact and complaints
Questions, requests and complaints go to one email address, and we'll reply within 30 days.
Contact. Email privacy@butled.com or write to: Privacy, Squeaky Technologies Pty Ltd, 18 Park St, Hawthorne QLD 4171, Australia.
Complaints. If you're unhappy with how we've handled your information, contact us first and we'll try to resolve it. If you're in Australia and not satisfied with our response, you can complain to the Office of the Australian Information Commissioner (oaic.gov.au).
Changes. We'll update this policy as butled develops and post the new version here with its date. If a change is significant, we'll email people on the waitlist before it takes effect.
Last updated: 9 November 2026.